All Purpose Seasoning & BBQ Rub
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Made in Canada, Cluck & Squeal All Purpose Seasoning & BBQ Rub is an everyday chicken seasoning and versatile dry BBQ rub for pork, beef, seafood, vegetables and eggs. Premium spices, Himalayan salt and sea salt deliver balanced savoury flavour without overpowering your food.
Use it as a BBQ chicken seasoning for wings, thighs and whole birds, or reach for it at the grill, smoker, oven or stovetop whenever you want an easy hit of Cluck & Squeal flavour.
01 HOW TO USE
Poultry & Pork: Sprinkle generously before cooking for a balanced savoury crust.
Steak, Seafood & Fish: Season before grilling, roasting or searing.
Veggies, Soups & Stews: Sprinkle or stir in to build rich, savoury flavour.
Snacks & Extras: Try it on popcorn, potatoes, dips, dressings and more.
02 BEST ON
Chicken, pork shoulder, pulled pork, steak, burgers, sausage, seafood, eggs, potatoes, vegetables, soups, stews, dips and just about anything that could use a savoury flavour boost.
03 INGREDIENTS
Spices, Pink Himalayan Salt, Sea Salt, Organic Cane Sugar, Dehydrated Onion, Dehydrated Garlic.
04 PRODUCT FEATURES
- Proudly made in Canada
- Gluten-Free
- MSG-Free
- Non-GMO
- Lower in salt and sugar
- Generously packed with premium spices
Explore our chicken and poultry seasonings or browse all Canadian-made seasonings and BBQ rubs.
Let customers speak for us
Great rub, used it on pork, beef and chicken. Worked well with all of it.
Discovered Cluck & Squeal many years ago at a big green egg party. It is the best spice ever. No matter which one we try, it is always amazing.
Really great flavour! Using it on everything
Love the flavour of this one
Cluck and Squeal is my go-to for seasoning, best stuff out there!
Cluck and Squeal is my go-to for seasoning, best stuff out there!
I’ve used this on ribs. outstanding sauce
I used this BBQ Rub yesterday on Chicken thighs, OMG so delicious. Full of flavour.
The Maple Apple Butter BBQ Sauce from Cluck & Squeal is outstanding! It has the perfect balance of sweet maple, apple butter, and smoky BBQ flavor without being overpowering. We tried it on ribs and chicken, and everyone wanted seconds. It caramelizes beautifully on the grill and adds incredible flavor. If you're looking for a unique BBQ sauce that stands out from the usual, this is definitely worth trying. Highly recommend!
I used the All Purpose Seasoning Rub on the chicken thighs that I BBQ first before incorporating them into my chicken pot pie
Excellent flavor
Excellent seasoning, recommend it
Cluck & Squeal has become my go‑to for anything chicken or pork. With BBQ season officially underway, I can honestly say it takes flavour to the next level—zero leftovers every time.
I first discovered Cluck and Squeal All Purpose Seasoning a few years ago while visiting family in Canada, and it was a total game-changer. I tried it once and was immediately hooked! Even though I live in the US, I refuse to cook without it now.
What I love about this brand:
The Flavor: It’s incredibly versatile and brings out the best in everything I cook. It has become a permanent staple in my pantry.
Fast International Shipping: I was worried about ordering from across the border, but the delivery to the US is consistently fast and reliable.
Top-Notch Customer Service: It’s clear they really care about their customers. Every interaction I’ve had has been professional and friendly.
If you’re looking to level up your cooking, look no further. Whether you are in Canada or the US, do yourself a favor and get some—you won’t regret it!
Delicious! Glad I ordered 4 bottles!
It's my go to for rub for all things BBQ
Why Our Seasonings Are Different
When it comes to BBQ rubs and seasonings, we believe better ingredients make better food. Our blends use premium salts, generous amounts of high-quality spices, and intentionally less salt and sugar. No fillers, no shortcuts — just bold, balanced flavour. Every blend is proudly made in Canada and is Gluten-Free, MSG-free, and Non-GMO.
CLEANER INGREDIENTS, BETTER FLAVOUR.
Made with premium sea salt, our blends are lower in sodium, Non-GMO, Gluten-Free, and MSG-Free, giving you bold flavour without the junk.
LESS SALT & SUGAR. MORE SPICE.
Only 2 of our original blends contain a touch of sugar, and even then it’s kept intentionally low—because real flavour should come from quality spices, not sweetness.
PACKED WITH SPICE — NOT FILLERS.
Every blend is crafted with generous amounts of premium spices—not packed with salt or sugar, no fillers, no chemicals—delivering rich, balanced flavour that elevates every meal.
